Anyone who has been a fan of makeup or tutorials has heard of Michelle Phan or ipsy (ipsy.com). Michelle Phan attended the Ringling College of Art and Design and started off her personal career with...
How One Company’s Short Films Got Popular On Social Media
Free People, a popular clothing and lifestyle brand, has always been popular on social media. Fairly recently, they have began cultivating a significant presence on YouTube. Their videos include...
How To Promote Your YouTube Videos In 4 Steps
A great video deserves to be seen. Sometimes, however, you just need a small push. Follow these steps to make promoting your videos as easy as one, two, three, four. 1. Involve the people you...
How Shane Dawson Built Up A Huge YouTube Following
Shane Dawson has been making YouTube videos since 2008. Now, his three channels have a collective 16.4 million subscribers and three billion views. Even after eight years on YouTube, Shane continues...
How RiceGum Gained More Than 5 Million Subscribers With A Single Video
When Bryan Le first started his YouTube channel to post gaming content, he may never have imagined that he’d gain more than five million subscribers in the next few years. His entire channel...
How Lilly Singh Earn Over 10 Million Subscribers
Every YouTuber is looking for subscribers. They are the benchmark in which YouTube stars measure their success. Canada’s Lilly Singh, aka Superwoman, has over ten million subscribers. Many...
How This Social Media Star Became A Successful YouTuber
Since the end of Vine, some of the personalities that made their name through the platform have fallen off the map. Luckily, Gabbie Hanna of The Gabbie Show has found a way to change her formula from...
How To Create An Epic Collaboration Video
Collaborations are a powerful way of expanding your reach on YouTube and reaching new viewers. Working with other channels and content creators can be refreshing and surprisingly inspiring because...
What Every YouTuber Needs To Know About Copyright
All intellectual and physical property of content creators is protected under copyright. Failing to recognize copyright laws by copying the product or ideas of others can cost thousands in fines if...
How Challenge Videos Became A Viral Trend
Challenge videos have become something of a phenomenon. From the cinnamon challenge to the ice bucket challenge, YouTubers have been trying out the weirdest and wackiest challenges for years, all in...