How Vogue Uses Humor To Attract YouTube Viewers

Many of Vogue’s celebrity profiles on YouTube stand out from the others because of their use of humor. Vogue uses several comedic strategies to create something unique and funny.

Here are a few of Vogue’s strategies that YouTubers can use too.

1. Use satire.

Vogue’s profile on Sienna Miller is a complete satire of health and meditation crazed New Age celebrities. The video pokes fun without being harmful; it effectively satirizes a certain lifestyle in a unique and smart way.

Satire is always a strong comedic strategy; use it, but use it intelligently.

2. Create a parody.

Vogue’s video on Margot Robbie’s beauty routine is a perfect parody of the popular 90s cult film, American Psycho. The video takes existing material and repurposes it to create something new and hilarious.

When making videos, parodies are always a surefire way to grab your audience’s attention and get them to laugh.

3. Exaggerate real life.

Vogue’s video on Amanda Seyfried exaggerates an aspect of her real life; her relationship with her dog. The video depicts Seyfried and her dog, Finn, having what appear to be conversations; Seyfried asks Finn for his opinion on her outfits, they play a card game together, etc.

When creating videos, exaggerating real life can be a funny and charming way to enhance your content.

Vogue uses comedic strategies like satire, parody, and exaggeration of real life to attract and entertain viewers.

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Jana DeGuzman is a Communication Studies major and French Studies minor at the University of San Francisco. She loves Mac DeMarco, Beyonce, and the ocean.

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