Spotify is one of the biggest music streaming platforms. Ignoring the benefits of this service is a rookie mistake. If it’s hot, you need to get on it! Here are the biggest ways to promote your music using Spotify.
Include Your Music In A Trending Playlist
When the seasons change, so do our music tastes. In the fall, we yearn for cozy songs and in the summer we party to beach anthems. Style, emotions, and even slang terms (ratchet, hipster) can make up playlist themes. Start your own and mix just a few of your songs in the list. Timing is everything! For example, during the holidays cover a Christmas song and add it to a “Winter Wonderland” list. After you’re done you can share it on Facebook and Twitter.
Collaborate
Collaboration can mean two things. With Spotify, you can piggyback other playlists or allow others to add to yours. This means fans or strangers can add their favorite songs to your playlist while continuously sharing it around the web. Share your list on Facebook and let people know they’re free to add on.
Collaborating with musicians means putting each others songs on a playlist. This way, fans from both sides can discover new music and have the option to promote it. Try using this method to support your fellow artists.
Spotify Notices Rising Artists
The Spotify team is constantly on the lookout for popular musicians. Let your fanbase know how they can support you by directing them to the app. Your rising presence could mean getting noticed by the team and gaining more opportunities.
Include Spotify On Your Website
Your website should be the most important online resource of your band. Therefore, make sure to embed your Spotify there – as well as on other social media sites. High traffic on your webpage could mean the same for your playlists.
Don’t pass up on the opportunity to reach a wider audience. Make an account on Spotify today.
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Kathy Nguyen is a digital artist, aspiring entertainment professional, and lover of live music. You can find her tweeting her playlists, youtube-ing documentaries, and getting lost in your neighborhood.
