How Little Mix Got Over 5 Million Views in One Day

Little Mix’s music video for their new song “Shout Out to My Ex” gained over 5 million views on YouTube in it’s first day. This popular group utilizes many techniques that have helped their music grow. The video now has over 11 million views and counting.

Here are some ways that all musicians can learn from Little Mix and get millions of views.

1. Be natural.

In the video, Jesy embraced her natural freckles. This triggered a lot of comments praising her natural beauty and appreciating her change in look. By expressing natural features that you don’t normally show, you will bring more attention to videos.

We have also seen this technique used with singer Alicia Keys. Her new natural, make-up free look has placed her in the topic of conversation, which has helped promote her new music. Be your natural self and you will get more views.

2. Create visually artistic music videos.

The video is beautifully made, with surrounding purple trees and open land. This brought viewers in for a reason other than music. If your video is visually appealing, viewers will be more inclined to show it to friends and come back for more.

3. Promote adventure

In the video, the girls are driving down an empty road and camping in the desert. By promoting adventure in their video, they initiate an emotion that excites viewers. The video has many comments that are gasping at the fun they appear to be having.

By providing an energy-packed music video for your song,  you will exert energy that will make viewers feel good. Positivity will increase views.

4. Represent power.

Nowadays, power is contagious. The girls in this video are beaming at the fact that they don’t need their ex-boyfriends. By expressing power and independence, they prove to be role models for other girls, which only helps them grow.

Be powerful in confident in your music and the way you carry yourself as a musician. This will attract more viewers and cause the amount of views to rise.

Little Mix’s new video holds a lot of useful tips for musicians. Successful music videos can take a musician to a whole new level. Apply these tips to make sure your next music video is worth talking about!

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Corinne Rivera appreciates every type of music, which stems from her experience in dance and playing the guitar and the flute. She currently resides in San Francisco where she studies electronic communications, explores the city’s art, and attends concerts of all genres.

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