Filming a YouTube video is something most vloggers tend to do alone in their rooms, just the creator and the camera. However, the entire purpose of creating YouTube videos is to give your audience something to enjoy. Reconciling the two can be a challenge if you don’t know what your audience thinks about your videos.
There’s no need to fear, though. Your viewers are already giving you plenty of feedback. There are even a few options you may not be utilizing to their fullest extent. Now, it’s up to you to know where to look.
Here’s how you can get feedback from your audience on every new video.
1. Measure your viewer engagement from video to video.
To keep track of the growth of your viewer engagement, get out a calendar and mark down each day you upload a new video. Twenty-four hours after that video has been posted, write in the number of views, likes, and comments it has.
Also make note of your subscriber count. When any of these numbers has a significant spike from video to video, evaluate what was different about that specific video that could’ve caused your audience to act accordingly.
The stats behind each of your YouTube videos are aggregated in your Creator Studio. You can tell who’s watching from where. In order to get the most out of these numbers, write them out and compare them video by video. You can use the ratios found in this post to determine your rates of viewer engagement.
2. Get more engagement with poll cards.
With poll cards, you can get feedback directly in the video. Ask viewers what they think of a new segment or what kind of video they’d like to see next. You can also encourage them to expand on their answers in the comments section.
You can learn more about poll cards in this post. To start using them, check out the video below.
3. Really connect with your followers online.
One of the best ways to get feedback from your audience is to see what they’re saying on social media. You can check your Twitter mentions or your tagged posts on Instagram to see what they’re saying after you’ve posted a new video.
To take your social media game a step further, check out this post. In order to get even more feedback, focus on growing your social media presence.
4. Live stream for some one-on-one time with your viewers.
After you upload a new video, do you ask your friends to watch it and tell you what they thought? You can do the same thing with your fans by live streaming on the days that you upload new content.
Live streaming is probably the most fun way to connect with your viewers. You can go live on Instagram, Facebook, Periscope, or even YouTube. Once you’re live, ask them questions about your new video. You can even share the story behind why you made that certain video or answer any questions they may have about it.
Getting feedback from your audience is all about knowing where to look. The more you connect with your viewers, the more feedback you’ll receive.
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Kristen Harris enjoys listening to a wide range of music, from Taylor Swift to, on occasion, Celtic instrumental. She also spends her time writing, reading, and baking.
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