You may be a very talented singer or instrumentalist who most definitely deserves a hearing. You may already have a whole album ready, but how do you get noticed?
All musicians fear the possibility of their work never being published. There are many talents and creative geniuses in the world, but it takes a lot of hard work to get discovered.
Here are three ways to get your music noticed.
1. Networking is EVERYTHING.
Like many other jobs, making connections and expanding your professional network are crucial to you landing on that perfect opportunity. Each acquaintance you make can lead you to the next potential employer.
The music industry is based on exclusive networks, ones that you have to slowly work your way into. There are a ton of music communities and blogs available online for musicians – people like you! That way, you are supported by people with relatable careers.
More importantly, volunteering, working, or interning for local music organizations, bars, or clubs is a must! Not only would you meet people looking for fresh tunes, you’ll also increase the chance of your music being heard.
2. Know your “brand.”
Before meeting with anyone, first, you should know who you are as a musician. Know what type of music you want to make, and know what kind of audience you want to attract. Be aware of what sets you apart from other similar artists, and remember – creating an image for your “brand” is just as important as music for the ears.
Stay attentive of where your brand can potentially go. Do you want your music to evolve, or do you want to stay within a genre? Not every deal is for you. Sign into a record label that is most suitable for you.
3. Engagement with listeners on social media.
Even if you’re not signed to a record label yet, you can still connect with listeners through different platforms. For example, SoundCloud and YouTube great ways to promote and advertise for your music. Digitally through the media, you connect with people from all over the world.
Consistent updates of your music on Facebook, Instagram, and Snapchat also keeps your connected with your followers, which in turn strengthens your fan base.
If you want to get your music heard, these tips are the perfect place to start.
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Weng Cheong is a Psychology and International Relations double major in Syracuse University. She loves listen to music, take photographs, and travel in her spare time.