As the saying goes, it takes money to make money. Most content creators have to work their way up to major brand deals and production contracts. While your channel is still growing, you’ll likely be funding all of your projects out of pocket.
However, you don’t have to let finances hold you make. With a little hard work and a lot of dedication, you can develop a plan to fund the videos you dream of making.
Here are a few ways to fund your next big YouTube project.
1. Share exclusive content with monthly supporters through Patreon.
Patreon is a crowdfunding source designed specifically for content creators like you. The platform allows fans to support you through monthly contributions rather than one-time gifts. They give a certain amount every month in exchange for perks such as access to your Patreon feed and other rewards that you set.
When British vlogger KickthePJ wanted to get back into making bigger videos like he used to, he set up a Patreon account to help fund his projects. Supporters get rewards such as exclusively designed pins and their names in the credits of his videos. Each month, PJ uploads a new Patreon-supported video.
2. Don’t be afraid to hold down a day job.
For many vloggers, YouTube isn’t their only source of income. In fact, lots of smaller creators also work other jobs in order to support themselves while their channels are still growing. Work can also be a source of inspiration for creators who love to share stories or find new friends to collab with.
Even some major creators aren’t fulltime vloggers. The Canadian creator behind the popular channel Simply Nailogical still works as a crime statistics analyst by day. In the end of this video, Cristine shares why her job and her education are important to her.
3. Create crowdfunding campaigns for larger projects.
Thanks to the internet, crowdfunding helps people all over the world go to college, cover medical bills, launch products, and, yes, create videos. If you’ve got an especially exciting idea for a project such as a short film or new series, then a crowdfunding campaign may be right for you.
When Joey Graceffa created his first scripted series, he funded the project through Kickstarter. With help from his fans, Joey produced Storytellers.
You don’t have to have a huge channel to be able to make amazing videos. Next time you have an idea for a big project, consider funding it with one of these tips.
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Kristen Harris enjoys listening to a wide range of music, from Taylor Swift to, on occasion, Celtic instrumental. She also spends her time writing, reading, and baking.