You may be asking: What causes a video to go viral? Answer: Our research has shown that the most successful viral videos evoke strong emotions such as awe, amusement, excitement, or anger...
Stolen Music Video Breaks 3 Million Views
Earlier this week, a stolen music video went viral on Facebook. By the time it was taken down, it had reached 3 million views and was shared nearly 5 thousand times. The Youtube original still has...
What is Promolta Up To?
Wondering what we’re up to? We have joined the 500 Accelerator community based in San Francisco! They are a coveted and highly resourceful company that has provided us with the space to grow...
Promotion Tip Wednesday!
Last week, beloved musical humorist “Weird Al” Yankovic dropped his new album Mandatory Fun. Propelled by a set of eight viral videos, it quickly rose to the top spot on the Billboard charts...
Promotion Tip Tuesday! How To Sell Music and Network
Everyone in the indie business wants to know how to sell music, at least to more people than their immediate friends and family. Like in most areas of business, a lot of it boils down to who you...
Full List Of MTV Video Music Awards 2014 Nominees
MTV has announced the 2014 nominees for its MTV Video Music Awards. Beyoncé leads this year’s field with 8 nominations, including Video of the Year, Best Female and Best Collaboration. In...
Avoiding Bot Websites!
This website () is determined to create an approach to avoid bot websites and help advertisers, musicians really ANYONE avoid them! Promolta is an example of a website that is the complete opposite...
Is “Shower” 2014’s “Call Me Maybe”?
Becky G is a 17-year-old who got started making remixes on YouTube. Her song “Shower” totally has that “Call Me Maybe” vibe. It’s kind of awful but you might love it. Source from:...
The YouTube Frenzy: What Is Happening?
There was a minor frenzy a few days ago when the Financial Times website posted a story quoting YouTube exec Robert Kyncl, stating that certain music might start getting removed in a few days...
Infographic: Global Social Media Usage
Today, 40% of the world is connected to the internet and 73% of online adults are using social networks. As digital professionals you may well have asked yourself where are they and who are...