How to Get the Media’s Attention When Marketing Your Music

For those that want to be in the spotlight, getting the media’s attention is a huge deal. Once you get that publicity, you will be exposed to a vast audience and your fan base will grow drastically.

Here are some ways that musicians can get the media’s attention.

1. Contact the right people. 

Before reaching out to any media outlets, make sure you know exactly who you should be reaching out to. Look for program directors or music editors and be sure that you have the right contact info.

2. Get to the point. 

When contacting media outlets, make your pitch short and sweet. Tell them who you are and why you are important. Don’t waste their time with lengthy paragraphs. Just tell them what they need to know.

3. Always be ready. 

It might take a while for a media publication to get back to you. When they do, make sure you are ready. Have music prepared to send to them and be ready to answer interview questions.

Media exposure is extremely beneficial for up and coming musicians. Take the first step to getting exposure with these tips.

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Corinne Rivera appreciates every type of music, which stems from her experience in dance and playing the guitar and the flute. She currently resides in San Francisco where she studies electronic communications, explores the city’s art, and attends concerts of all genres.

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