How to go VIRAL on YouTube

Promolta has promoted 100,000 creators since 2012 and we have a lot of data about what works and what doesn’t work.

If you want your videos to go viral and get millions of views, there are only 2 ways.

1. YouTube must recommend your video

It’s difficult to predict what YouTube will recommend and not recommend. There are so many factors that influence their algorithms and the criteria constantly changes. Thus, you might get stuck trying to optimize for factors that you might never catch.

This is why it’s best to focus on creating GREAT content and not pay too much attention to the YouTube algorithm.

2. Viewers must share your video

The more people share your video, the more viral it will be. For example, if 10,000 people watch your video and 200 share it, then you will reach an additional 67,600 PEOPLE due to social sharing. That’s massive. This happens because an average person has 338 friends (200 shares * 338 friends/person = 67,600 reach). Thus, when you’re creating videos, always think about social sharing.

Some factors that increase sharing include humor, anger, usefulness, and shock. Thus, if you make people laugh or really angry or create something super helpful, your share rates will be higher. Never give up.

If you are interested in having your YouTube channel and videos discovered by A LOT more fans, then start your campaign on Promolta now. We will distribute your video on blogs, games, apps, and websites. Over 100,000 paying customers have used Promolta since 2012 and we would love to help you get noticed.

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