When creators first started making money on YouTube, the Partner Program was the only way to do it. Though running ads is still the main way most vloggers try to make money from their videos, there are now so many more options for monetization.
Here are four ways to make YouTube money beyond ads.
Go live with Super Chat.
Live streams are booming in popularity. Whether you’re gaming, doing a mukbang, or simply catching up with your audience, YouTube Live enables you to reach thousands of viewers all across the world in real time.
YouTube Live also offers creators a monetization tool called Super Chat. By enabling Super Chat on your channel, you can give viewers the option to send you premium messages for a small fee.
Check out the video below to learn how to make money through Super Chat.
Offer your viewers cool products through Merch Shelf.
Many vloggers link their online stores in their video descriptions. Now, however, you can display your products directly below your videos using the Merch Shelf feature.
This feature is a great way to advertise your merch to viewers. It also makes it super simple for them to find and purchase something they’re going to love.
To use Merch Shelf, your one store must be created through Teespring. Check out this video to learn more.
Create a strong community through Channel Memberships.
When crowdfunding came onto the scene, many vloggers turned to Kickstarter to fund their dream projects. Others created Patreons so that viewers could support their weekly content creation. This steady stream of income allowed many creators to keep making the videos they loved.
Now, you can crowdfund directly through YouTube. Channel Members can support your channel in return for virtual rewards, such as custom emojis or exclusive live streams.
To learn how to set up Channel Memberships, watch this video.
Be open to making sponsored videos.
Anyone who has spent any amount of time on social media in the last few years has likely seen a sponsored post. On YouTube, these take the form of sponsored videos. Companies will compensate creators to make videos that feature or promote their products or services.
If you want to make sponsored videos, then you have a couple options. First, you can create a business email and leave it in your video description so that potential sponsors can contact you. Alternatively, you can research potential sponsors yourself and pitch ideas for sponsored videos to them.
If ads aren’t enough, you can make more money on YouTube through Super Chat, Merch Shelf, Channel Memberships, and sponsored videos.
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Kristen Harris enjoys listening to a wide range of music, from Taylor Swift to, on occasion, Celtic instrumental. She also spends her time writing, reading, and baking.