In recent years, crowdfunding has become one of the most popular ways for burgeoning content creators to gain funding for their projects. However, crowdfunding is beneficial for more than stocking shelves. Here are three unique ways that crowdfunding can help with your video making and your channel.
1. It creates fun interactions.
Almost all crowdfunding campaigns that you can create give the option to have tiered rewards for backers.These rewards can range from small thank you notes to a walk on part in a video, all of which up to the creator’s discretion, of course.
These rewards can help garner interest for your video project, and they’re a good way to establish viewer interaction in a fun way.
2. Viewership is virtually guaranteed.
There is a very strong chance that whoever invests money in your project will be invested in whatever content you plan on making. In fact, the interest and backing you receive through crowdfunding is a great indicator on what kind of audience you can expect for your project.
3. Potential viewers get a taste of your content.
Again, with most crowdfunding campaigns, you have the option to create a promotional video for your campaign. These videos are your chance to explain what kind of content you will be creating and why potential backers should support you.
However, a promo video can be much more than that. These videos are a great opportunity to show off the kind of content you will be creating. Give backers a sample of what is to come.
Crowdfunding is not only a great way to gain funding for your project, but it’s also a great way to start building an audience as well. Crowdfunding can help establish early viewership interaction, show what kind of an audience creator’s can expect, and act as an early showcase for the type of content creators will make. Take advantage of all the options crowdfunding allows and build your channel.
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Anthony Mauro is a San Francisco State graduate who splits his time between the Bay Area and San Diego. He spends his free time thinking long hair is cool, playing video games for an online audience, and writing short stories, comic books, and novels.
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