For vloggers living in major cities such as Los Angeles or London, connecting with brands, agents, and other vloggers is made easier by conventions and other big events. However, for content creators living in smaller cities and towns, networking requires a bit more outside-of-the-box thinking.
Here are five ways vloggers can network locally.
1. Join Facebook groups for creative types in the community.
One of Facebook’s best features is groups, which enables you to connect with others who share similar interests, even if you aren’t already friends. There are Facebook groups for almost everything, including community groups of creative types.
Search for groups based in your community for filmmakers, artists, and other content creators. For example, even a group for local entrepreneurs could help you meet someone who can help grow your merch sales.
2. Work on local film sets.
With the ever-growing demand for original content, more and more people are creating their own movies, television shows, and videos. Making a movie is no small task. It requires a team of people, and even someone with little to no filmmaking experience can get their start on set as a production assistant.
Working as a production assistant on nearby film sets will help you connect with other people who specialize in video content. Make sure to get to know as many people on set as possible. You never know when you may need to call up a makeup artist, cinematographer, or even a few production assistants of your own for a video shoot.
3. Frequent local businesses and post about them on social media.
In the age of social media, small businesses are one post or tweet away from viral fame. As you grow your own social media following, help businesses in your community grow their online presences by posting about them. If your posts start to attract attention, then the businesses may ask to share your pictures to their own feeds.
While Irish vlogger Hazel Hayes has been on a cruise with Cunard, she’s also been sharing gorgeous holiday photos with her Instagram followers. Showcasing businesses you enjoy helps bring attention to both the company and your own social media presence.
4. Volunteer in your community.
Connecting with people in your area can be as simple as donating your time to a worthy cause. Volunteer in places that allow you to connect with lots of people throughout the day, such as animal shelters.
Alternatively, you can find volunteering opportunities that allow you to share your special skills, such as running the sound booth at a church or creating videos for a nonprofit. The more you volunteer, the more local industry professionals you’re likely to meet.
5. Always carry your business card around.
When it comes to networking locally, you never really know when you’re going to connect with someone who could be a great business contact. You may bump into a journalist at the grocery store or interact with an editor the next time you’re out with friends. This is why you should always carry your business card around.
Check out this tutorial on how to create your own business cards to promote your channel.
Local networking is all about getting involved with your community. Follow these tips to start making connections with other creative professionals right where you live.
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Kristen Harris enjoys listening to a wide range of music, from Taylor Swift to, on occasion, Celtic instrumental. She also spends her time writing, reading, and baking.