Promotion is the key to becoming successful. Without promotion, where would all these musicians get all the views and fans they have now? Sometimes promoting can be challenging, so here are a couple of easy steps you can start with.
Let’s take a look.
1. Be active in the YouTube community.
One of the easiest ways to put your name out there is to be more involved on YouTube. Subscribing and commenting on other channels is a great way to promote yourself.
However, you must remember not to spam, because then it can ruin your reputation. Leaving valuable comments on someone’s video and sharing a bit about yourself might trigger another person to check out your channel or music video.
2. Go live on Periscope, Snapchat, Instagram, etc.
If you don’t have a fanbase yet, it’s okay. Start by promoting your music video to your family and friends, whether it be on Facebook Live, Instagram, or Snapchat. You could also create a hashtag that they could use afterward. By doing this, you are exposing them to your music, and then they might just share or talk about it to their friends using that hashtag.
Miley Cyrus took to Instagram Live to promote her album Younger Now to her fans.
3. Tease your fans about upcoming projects.
Keeping your fans and friends up-to-date with your music is important for many reasons. First, they will know what is going on with you and where you are with your career. Second, you want them to be excited about your music. Teasing them and letting them know you have something coming up can get them excited.
Chance The Rapper released this video teasing his fans with new music back in August.
Promoting your music can take a lot of steps, but doing these three easy things will help you get off to a good start. Being active on YouTube, interacting with fans, and going live are just a few of the simplest things you can do to promote your music.
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Yocelyn Mendoza is majoring in communications and double minoring in graphic design and Spanish. She enjoys drawing, discovering new music and going on hikes.