Katy Perry recently dropped the second single from her new album Witness. “Swish Swish” takes a hit at haters, and Katy didn’t hold back. The song’s new music got 93 million views in a week.
Here’s why the “Swish Swish” music got so many views so quickly.
1. It’s like a short film.
The “Swish Swish” music video follows a pretty silly plot line. It pits one basketball team against another in the most ridiculous way possible. However, the storyline was enough to get people watching and, consequently, criticizing it.
2. It’s filled with celebrity cameos.
The “Swish Swish” video is basically one celebrity cameo after another. There’s someone that almost every viewer can recognize, from Molly Shannon to Thor “the Mountain” Björnsson.
3. Katy teased the video with a trailer before it released.
The music video was preceded by an official video trailer. This trailer gave fans a taste of what to expect and got them even more excited for “Swish Swish.”
Katy Perry’s “Swish Swish” video got more than ninety million views in a week because it had a silly plot and plenty of celebrity cameos.
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Kristen Harris enjoys listening to a wide range of music, from Taylor Swift to, on occasion, Celtic instrumental. She also spends her time writing, reading, and baking.