Do you have trouble getting as many views on the days you upload as you used to? If your answer is yes, then you are not alone. Many vloggers with channels of all sizes have been facing similar issues recently. Even after pressing YouTube itself for answers, creators such as yourself find it hard to get answers.
.@TeamYouTube I know new uploads tend to be pushed to subs more in the first 48 hours typically, and then we see a noticeable drop off, but I’m seeing that happen after only 24 hours now- is this new?
— Mykie (@GlamandGore) July 28, 2018
However, with a few tweaks to your content promotion strategy, you can make sure more of your subscribers see your new videos as soon as you upload them. You can even get new viewers to stick around your channel and check out a few other videos as well.
Here’s how to drive traffic to your channel the day you upload.
1. Encourage your audience to turn on your post notifications on other social media.
YouTube introduced the post notification bell to ensure your subscribers would be notified of new video uploads, but the feature is notoriously flawed. Viewers and creators alike have complained that, even if they have post notifications turned on, subscribers still aren’t notified of new uploads.
However, you can circumvent this issue by encouraging your audience to turn on your post notifications on other social media platforms. Whenever you upload a new video, post the link to Twitter and Instagram to make sure your followers see. For ideas on how to get your followers to turn on post notifications, check out this post.
2. Stick to a strict video upload schedule.
If you upload your videos on a schedule, then your subscribers won’t even need post notifications to know when you upload. Try to be consistent with both the day and time you upload every week. To make sure new subscribers are aware of your upload schedule, put something along the lines of “new videos every Tuesday and Thursday at 8 p.m. EST” in your channel banner or about section.
To learn how to create the ideal upload schedule for your channel, check out this post and watch the video below.
3. Optimize your video’s metadata.
In order to bring more traffic to your new videos, focus on optimizing their metadata. Learn the basics of Search Engine Optimization. Include specific keywords in your video title, description, and tags. Find out more about optimizing your videos for ultimate viewer traffic here.
You can easily learn about SEO with video tutorials like this one.
4. Create topical playlists.
Playlists don’t just get viewers watching, they keep them watching. Organize your current videos into playlists that will fit the new videos you plan to upload over the next few months. For even more views, turn your next video into a series and organize all of the episodes into a new playlist.
Be sure to link the playlists you make in the description of your new video. Check out this video for more ways to use playlists to get more views.
5. Interact with your social media followers as soon as you upload.
As soon as you upload a new video and post about it, start replying to your fans. Respond to as many comments and tweets as you can. Interact more with followers who share the link to your new video with their own followers.
One of the best ways to interact with a lot of followers in a short amount of time is to host a Twitter chat for your fans, which you can learn how to do here.
The more traffic a video gets the day you upload it, the more the YouTube algorithm will promote it to new potential viewers. Follow these tips to drive traffic to your channel the day you upload.
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Kristen Harris enjoys listening to a wide range of music, from Taylor Swift to, on occasion, Celtic instrumental. She also spends her time writing, reading, and baking.